Layar

VIDEO: Talking AR & Print Media at MoCoAm

By Chris Cameron on Fri 11 May 2012

Earlier this week, Layar CEO Raimo van der Klein spoke with Anita de Beijl of Sanoma Media’s vtwonen at Mobile Convention Amsterdam. The two shared statistics and insights from vtwonen’s recent campaign using Layar to augment the pages of its magalogue.

Embedded above is the entirety of this presentation, which was given in Dutch (sorry non Dutchies). Click here to learn more about the vtwonen project!

Thanks to MoCoAm for letting us record and post this presentation.

2 comments

  1. It owuld be great to have English translation please ! :)

    By Ben on Sat 12 May 2012
  2. www.layar.com is very interesting guys
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    By MiO-enhancer on Wed 30 May 2012

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