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See the world! Layar has a new logo and website

By Maurice on March 10th 2010

With so many visitors from all over the world it was time for an update. And not just our website, the Layar logo has been updated too. Check out some of the new content:

Catalog
You are now able to find a complete overview of all available layers. In the catalog section you can browse through categories and see what’s available in your country, as well as the most recently published layers.

Download
For those still looking for the app, this section is aimed to help people get Layar. In a few easy steps we explain how Layar can be downloaded to your device.

Create
Want your own content layer? This section explains Layar and its possibilities to new developers, brands and agencies, as well as the existing support and tools to help them create layers themselves.

Let us know what you think about our new website.

Layar is on TV!

By Maurice on March 10th 2010

Last weeks we have seen two commercials on TV that include Layar. One is from Samsung in France and the other is from LG in the Netherlands. It’s great to see handsetmanufacturers embrace Augmented Reality to promote their devices. We hope to see more of these commercials in the future. Have a look at the videos below to see how they integrated Layar.

Layar is back on iPhone

By Maurice on March 7th 2010

We are happy to announce that Layar is back in the App Store and available for the iPhone 3GS. The new Layar Reality Browser has a re-engineered engine under the hood. This new engine makes the application light, stable and very quick. It is ready to handle all the current layers and it is a good base to realize all of our exciting future plans.

Layar opens for mainstream business

By Maurice on February 15th 2010

Barcelona, February 15th 2010. Augmented Reality (AR) platform provider Layar announces today the possibility for producers and publishers of AR content to offer their experiences for sale. In addition, Layar reached agreement with one of the top 3 mobile handset manufacturers for a global distribution partnership, which will bring Layar capable phones to the mass market. This will enable tens of millions of people to experience Layar AR content on their mobile phones in 2010.

Layar Double Award Winner at Mobile Premier Awards

By Maurice on February 15th 2010

Layar has been judged the winner of two prizes at the Mobile Premier Awards, at Mobile World Congress. Layar was voted the Best Start Up in Marketing and Best Start Up in Entertainment. The Mobile Peer Awards is a key event organized around the Mobile World Congress in Barcelona.  A jury of industry experts chose Layar from over 90 leading Mobile Startups, and we are honored to be the only company to win two awards.

First Layar game demo'd at MWC

By Maurice on February 14th 2010

John Sietsma is a game developer who is creating a game on the Layar platform called Jewel Collector. This game, which is still in development, is the first of it’s kind and will be demo’d at  Mobile World Congress by Layar.

The purpose of the game is to collect as many points as possible. Points can be earned by collecting jewels which are scattered around the MWC exhibition area. You can collect a jewel  by walking up to it. Every hour a new round is started and winners of the hourly rounds can be seen on a score board.

Where to meet Layar at Mobile World Congress

By maarten on February 13th 2010

Want to see what Layar looks like, hear how to get started developing or just talk to us and get a cool demo. You can see us walking around with the blue layar bags or catch up with us at:


Newest launched layers: Send valentine messages, take fun screenshots and much more …

By marjolein on February 12th 2010

SCREENSHOT LAYER (3D) – international
Valentijn –
Netherlands
Zenbu NZ –
New Zealand
InMob – Venta –
Spain
VCUB –
Bordeaux, France
Kunst op straat –
Nijmegen, Netherlands
Discount Hotel Finder
UK
LAYAR DEVELOPERS
international
Mapa Zdravlja – The Health Layer – Serbia and Montenegro and Serbia
doomos
international
The Match international
Previsite - France and US
POVEZI.com –
Balkan
pkt.pl – Polish Yellow Pages – Poland
Oxylane Campus
– Villeneuve d’Ascq (Lille) France
Urban Farm – international

Major updates: Support of local language

By Maurice on February 11th 2010

Last weeks we worked hard to improve our client and we have some updates in place.

We improved the start-up time of our application and the lighting of 3D objects within Layar.

The biggest update from our side is the support of local languages. We now support the following languages: English, German, Greek, Spanish, French, Italian, Japanese, Korean, Dutch, Russian and Turkish

3D tutorial for Layar

By Maurice on February 10th 2010

After a lot of questions and activity on our google groups we decide to create a tutorial that is fully focused on 3D. This tutorial will take you through the basic principles of 3D modeling and how to get your 3D models in a layer.

Besides that we also learned a lot in the past couple of weeks. We used all the questions and feedback that we received in our tips and tricks topic within the tutorial.

If this tutorial still doesn’t answer your 3D related questions please join our google groups or send an email to developers@layar.com