Being selected one of the Technology Pioneers, Layar, represented by co-founder Claire Boonstra, will exchange thoughts with the world’s leaders this week during the World Economic Forum (WEF) in Davos, Switzerland.

From January 25th - 29th, Claire will be speaking on stage at three different occasions, attending some interesting sessions and will have many meetings and conversations with other attendees.

Some of the highlights of her program include:

• Wednesday Jan 26th at 3:15 pm - Presentation and panel discussion on Digital Convergence with Loic le Meur and Prof. Masa Inakage, moderated by Rob Tarkoff and David Kirkpatrick.


• Thursday Jan 27th at 3:45 pm - Table Guest during session on ‘Tapping into the New Consumer’. Discussion on changing consumer trends in the travel industry. Together with Padmasree Warrior from Cisco, Nikesh Arora from Google and others.


• Thursday Jan 27th evening - Reception and Dinner (private session) with around 50 CEO’s of the Media, Entertainment and Information industry (incl Google, Nike, WPP, Time Warner, Bloomberg, Publicis etc). The theme will be “Is Reality Perceived or Is Perception Reality?” and Claire will be one of the three speakers.

If you are also attending Davos and wish to meet Claire, you can mail or tweet her. She will share her thoughts and impressions via her Twitterstream as well: http://twitter.com/claireboo.