Augmented Reality Event 2011 was again provided with an inspiring keynote from Microsoft’s Blaise Aguera y Arcas, creator of Photosynth and architect of Bing Mobile and Bing Maps.

Last year, Blaise provided ARE attendees with a keynote similar to his well-known TED talk on Photosynth. Blaise was equally impressive this year in Santa Clara, providing a keynote on big data and augmented reality - an intersection we appreciate here at Layar.

In his presentation Blaise talks about how Photosynth is evolving and he ends with his latest project: Read Write World. A very impressive project about crunching all available big data to “index, unify, and connect of the world’s geo-linked media. Consisting of a cloud-based geo-indexing, matching and processing services.” All code is intended to be open source, serving an example of what big companies can aspire to.

Once again, we’ve got video for those who couldn’t make it to ARE this year, so check out Blaise’s great talk below!

Augmented Reality Event 2011 is going strong in Santa Clara, California but don’t fret if you couldn’t make it. We have more video for you from the event and more still to come.

Today we’ve got Layar co-founder Maarten Lens-FitzGerald talking about moving beyond the presumption that space is exclusive. So what does that mean? Well, at Layar, we are interested in democratizing space - opening it up so people can use public space to digitally express themselves.

To get a better idea of what this all means, check out Maarten’s talk below.

Last summer, Augmented Reality Event 2010 brought together companies, luminaries and members of the media to talk about the state of the industry and the vision for its future. One year later, the industry is continuing to grow and ARE 2011 is back for the second annual conference in Santa Clara, California.

The event kicked off this week and Layar is there to take part in the action! On Tuesday, Layar’s own Gene Becker took the stage to discuss the Layar platform and with the audience at the Santa Clara Convention Center, and we’ve got the whole thing on video for your viewing pleasure.

Couldn’t make it to California for ARE? Not to worry, we’ll have a couple videos coming your way featuring the Layar team at ARE. Below is the video of Gene’s presentation.