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Blog: tedx

Maarten Talks Health and AR at TEDx

Chris Cameron July 4, 2012

Last week we shared with you a video of our very own Claire Boonstra speaking and demoing the brand new Layar Creator at TEDxBinnenhof here in the Netherlands. Well, she’s not the only member of the Layar team with TED experience under her belt.

Back in April, fellow co-founder Maarten Lens-FitzGerald spoke at TEDxMaastricht, also here in the Netherlands. The event focused around “The Future of Health,” and Maarten shared a very personal story about his fight to overcome cancer and the lessons it taught him about sharing, the Internet and how augmented reality could play a role in the future of health.

Have a look at the full video of Maarten’s talk below.

Permalink: www.layar.com/news/blog/403

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Layar Creator Demoed Live at TED

Claire Boonstra June 27, 2012

The following is a post from Layar co-founder and BizDev head Claire Boonstra.

Earlier this week, I was thrilled to have the opportunity to speak at TEDxBinnenhof. It was truly amazing!

450 people were present in the “Ridderzaal,” with HRH Prince Willem-Alexander and Princess Maxima of the Dutch royal family sitting in the first row. 39 Dutch embassies across the globe even had their own livestream viewing party. On Twitter, #TEDxBinnenhof was the #2 trending topic all day!

My talk was well received - I even performed a live demo of the Layar Creator. The crowd seemed very excited and surprised as I added content to the event’s program and it instantly became viewable in the Layar Creator.

Watch the quick, 8-minute video above to see my presentation and the demo of the Creator in action!

Permalink: www.layar.com/news/blog/400

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Explore TEDx Portraits Using Layar

Chris Cameron December 1, 2010

Earlier this week, Amsterdam hosted its very own TEDx event at the Stadsschouwburg (City Theater). TED, for those unfamiliar, is a non-profit organization dedicated to helping the spread of ideas. Conferences are held around the world filled with talks from people with “Ideas Worth Spreading,” and this week the event came to Amsterdam.



30 speakers took to the stage to share their ideas, and one group created an online photo book to browse through the speakers. The project is called TEDx Portraits and features sepia Polaroid-style photos of each speaker displayed in a digital flip-book.



The folks over at TAB Worldmedia (makers of the Tweeps Around layer) caught wind of this project and teamed up with the group to bring the TEDx Portraits to Layar! If you open up Layar and search for “TEDx Portraits,” you will be able to browse through the TEDx Amsterdam speakers using Augmented Reality.



“We were totally inspired by this concept because we believe that this is exactly the kind of storytelling idea that needs to be brought to a mobile augmented reality concept,” writes TAB Worldmedia on its blog. The portraits are displayed in a circle around you, and turning in place will display information about each individual.



To see me about this project, head on over to the TEDx Portraits homepage, or check it out yourself in Layar!

Permalink: www.layar.com/news/blog/209

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